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Books & Manuals
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- Selling Personal Training Book
This 200-page, twelve chapter book helps
personal trainers increase their sales by teaching them the
5 steps to selling PT: prospecting, how to establish
rapport, qualifying, product presentation and how to ask for
the sale. In addition to providing the reader with the
fundamentals of selling Conrad’s approach is to teach
trainers that selling is nothing more than educating people
to make a good decision about the product or services they
are considering.
View entire TOC
Investment $19.95 + S/H

Savings & discounts on
multiple books
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- Selling Personal Training Audio
This 5-disc program includes all the
chapters of the book read by the author, Casey Conrad
Investment $67.00 + S/H Save
$32.00
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- Combo Pack for Selling Personal Training (Best
Deal)
Get both the Selling Personal Training
book and audio book for the same price as just the audio!
Investment $67.00 + S/H
Save $52.00
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- Selling Fitness Book
This 206-page book takes the reader step-by-step through the process
of selling health club memberships. Hundreds of clubs around the world
use this book with all new employees having anything to do with club
sales. Chapters include: What motivates People to Buy?, What Do People
Buy?, Why Buy From You?, Communication Styles, Establishing Rapport,
Making The Most of the Telephone, The Needs Analysis, The Tour,
Closing & Overcoming Objections, Lead Management and Prospecting.
Investment $19.95 + S/H.
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- 60-Day Personal Success Training Manual
Make training salespeople an easy and successful process! This
turn-key program is designed to teach new or veteran salespeople how
to sell health club memberships. The program has a 75-page, 60-Day
Action Planner, which tells salespeople day-by-day exactly what they
need to do to become successful. Handy checklists make accountability
easy for management. The 200 page Educational Component covers each
stage of the selling process. A 150 page Exercise Workbook gives the
learner 120 exercises to do which are coordinated with the Educational
Component and the Action Planner. In addition, the salesperson is
provided with Goals Worksheet Books, Appointment Books and Training
Logs that work hand-in-hand with the program helping to get
salespeople into good organizational habits early. Investment: $379.00 + S/H
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