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Books & Manuals

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  • Selling Personal Training Book
    This 200-page, twelve chapter book helps personal trainers increase their sales by teaching them the 5 steps to selling PT: prospecting, how to establish rapport, qualifying, product presentation and how to ask for the sale.  In addition to providing the reader with the fundamentals of selling Conrad’s approach is to teach trainers that selling is nothing more than educating people to make a good decision about the product or services they are considering. 
    View entire TOC
    Investment $19.95 + S/H



    Savings & discounts on multiple books  
 
 
  • Selling Personal Training Audio
    This 5-disc program includes all the chapters of the book read by the author, Casey Conrad
    Investment $67.00 + S/H  Save $32.00
     
 
 
  • Combo Pack for Selling Personal Training (Best Deal)
    Get both the Selling Personal Training book and audio book for the same price as just the audio!
    Investment $67.00 + S/H  Save $52.00
     
 
  • Selling Fitness Book
    This 206-page book takes the reader step-by-step through the process of selling health club memberships. Hundreds of clubs around the world use this book with all new employees having anything to do with club sales. Chapters include: What motivates People to Buy?, What Do People Buy?, Why Buy From You?, Communication Styles, Establishing Rapport, Making The Most of the Telephone, The Needs Analysis, The Tour, Closing & Overcoming Objections, Lead Management and Prospecting.
    Investment $19.95 + S/H.

 
 
  • 60-Day Personal Success Training Manual
    Make training salespeople an easy and successful process! This turn-key program is designed to teach new or veteran salespeople how to sell health club memberships. The program has a 75-page, 60-Day Action Planner, which tells salespeople day-by-day exactly what they need to do to become successful. Handy checklists make accountability easy for management. The 200 page Educational Component covers each stage of the selling process. A 150 page Exercise Workbook gives the learner 120 exercises to do which are coordinated with the Educational Component and the Action Planner. In addition, the salesperson is provided with Goals Worksheet Books, Appointment Books and Training Logs that work hand-in-hand with the program helping to get salespeople into good organizational habits early.
    Investment: $379.00 + S/H